What participants are saying about this course...

Very informative, I learned a lot from this course.

I enjoyed learning in this format. It is accessible and timely, perfect for working professionals.

Course Structure

• Can Start Anytime
• Self-paced (within course enrollment timeframe)
• Faculty Support (facilitator/coach)

Course Length

• 4 Hours of Activities
• 4 Weeks to Complete the Course
• Can Finish Faster

Completion Requirements

• Study Course Content
• Participate in Forum Discussions *
• Achieve 70% on Final Quiz (one attempt only)
• Complete Online Course Survey

* You are required to participate in the course forum. We will assess the level of your discussion activity in the forum and may request an additional opportunity to engage you further in the discussion process prior to your certificate being awarded.

Module 1: Basic Planning & Initial Steps

• Explain how a well-devised 5-year plan will improve operational efficiency and bottom-line performance.
• Utilize a 5-year strategic plan as a basis for business and marketing plans.
• Identify staff who are to be involved in the planning effort to ensure that all constituencies are represented.
• Assess, within the context of the plan, current educational programs, continuing educations courses and potential articulation agreements, including changes, additions and deletions, to meet the demands of the workplace.
• Plot program enrollment goals for each session over the next five years.
• Review factors that affect the planning process such as tuition structure and increases, tuition assistance and financial aid resources.

Module 2: Student Services Planning

• Identify student services currently offered and assess the impact on student success, completion, graduation, and placement.
• Determine, in context of the 5-year plan, what support programs need to be initiated, changed or enhanced such as orientation, student retention and intervention, graduation, and staff development.
• Determine what employment skills training can be added to placement offerings.
• Determine how the placement department can be enhanced to attract more students during the admissions process.
• Describe the pros and cons of internships and externships.

Module 3: Organizational Development Planning

• Create a current organizational chart and restructure it to meet current and future organizational needs.
• Utilize tools for creating new job descriptions and updating those of current employees, and determine what additional staff may be needed to support school goals.
• Evaluate the pros and cons of an Advisory Board.
• Determine library requirements by the appropriate state licensing board and accrediting agency, and assess the library in terms of meeting program, student and faculty needs.
• Address the possibility of building a qualified library online.
• Evaluate the school's physical site and whether it will support growth goals for the future.

Module 4: Marketing & Budget Planning

• Identify current marketing strategies.
• Develop a profile of ideal students.
• Determine the profile of ideal prospects that are not being currently reached.
• Put plans in place to evaluate current marketing strategies.
• Initiate a budget planning process.

Completion of this Course:

• Certificate of Completion
• 4 Hours of Continuing Education

Completion of Three Courses:

• Certificate of Knowledge in Career College Management
• Eligible for MaxPrize*

*MaxKnowledge conducts an annual prize drawing to sponsor a Certificate of Knowledge holder to attend CCA's Annual Convention. U.S. residents are automatically entered in the drawing.

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