ML139 - Customer Focus
Facilitator: Jay Hollowell
This course will show you how to target the right customers and build their long-term loyalty by developing systems for learning about, - and responding to, their needs.
Testimonials
Course Format
Course Structure
- Can Start Anytime
- Self-paced (within course enrollment timeframe)
- Faculty Support (facilitator/coach)
Course Length
- 4 Hours of Activities
- 4 Weeks to Complete the Course
- Can Finish Faster
Completion Requirements
- Study Course Content
- Participate in Forum Discussions *
- Achieve 70% on Final Quiz (one attempt only)
- Complete Online Course Survey
* You are required to participate in the course forum. We will assess the level of your discussion activity in the forum and may request an additional opportunity to engage you further in the discussion process prior to your certificate being awarded.
Course Objectives
Customer Focus
- Understand the service-profit chain-and in particular the interrelationships among customer satisfaction, customer loyalty, employee capability, and company profitability.
- Build and refine a process for delivering extraordinary value to these key customers.
Certificate/CEUs
Completion of this Course:
- Certificate of Completion
- 4 Hours of Continuing Education
Completion of Eight Courses:
- Certificate of Knowledge in Management & Leadership
- Eligible for MaxPrize*
*MaxKnowledge conducts an annual prize drawing to sponsor a Certificate of Knowledge holder to attend CCA's Annual Convention. U.S. residents are automatically entered in the drawing.
How to Enroll
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Enter an enrollment key in the field above.
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Click "Enroll".
